Sustainable practices have a positive effect on companies bottom lines



Posted on 04 May 2010
Emirates Wildlife Society in association with WWF (EWS-WWF) is to present study findings at a conference being held on 5th May in Dubai to show how corporate entities can achieve dramatic cost-savings and reduce their carbon-footprint through the adoption of energy and water efficiency practices.

To demonstrate that these practices also provide noticeable financial benefits, EWS-WWF conducted case studies working closely with two companies, The Kanoo Group headquarters in Dubai and One to One Hotels in Abu Dhabi. Together with each company, EWS-WWF conducted energy and water audits to calculate a baseline carbon footprint and identify potential savings. These savings will be reached through the implementation of simple changes with small upfront investments and through education of the work-force.

The EWS-WWF case study showed that by adopting its recommended energy conservation practices, One to One Hotel could achieve a carbon footprint reduction of up to 17%, which would translate to total savings of around AED 72,000 annually. The Kanoo Group study showed that the company could achieve a carbon footprint reduction of up to 25%, which translates to AED 49,000 savings on the yearly energy bill by the implementation of energy efficient lighting. Further savings are projected through behavioural changes and by optimising the air conditioning system.

Held under the patronage and in the presence of His Excellency Dr. Rashid Ahmad Bin Fahad, the UAE Minister of Environment and Water, EWS-WWF will detail the results of the two studies and will offer support and guidance to the private sector on ways to incorporate sustainable business practices.

H.E. Dr. Rashid Ahmad Bin Fahad said: “The UAE has one of the highest ecological footprints per capita in the world, and this is partly due to our high consumption of energy and water. The government has taken several initiatives in order to document and understand the main contributors and to arrive at long term solutions that are capable of both reducing the UAE footprint, and creating a sustainable future.

“To tackle this issue requires the involvement of everyone. The private sector is an important part of the country’s economy and a major contributor to its prosperity and development; however, by reducing their carbon footprint, companies will also help build a sustainable future for the UAE.”

Razan Khalifa Al Mubarak, Managing Director of EWS-WWF, said: “The private sector is responsible for 30% of the UAE’s ecological footprint. It is therefore essential that companies assume an active role in addressing this challenge. As a leading environmental NGO promoting sustainable lifestyles in the UAE, EWS-WWF is committed to assisting the private sector on their journey towards sustainability, and we invite all companies to sign up to the campaign and work with us to create a more sustainable business community.

“Moreover, adopting practices to reduce an organisation’s carbon footprint, is not only is good for the environment, it has, just as well, a positive impact on the bottom line”

The event marks the start of the Heroes of the UAE – Private Sector campaign developed in partnership with the Environment Agency Abu Dhabi (EAD) and Masdar with the generous support of Emirates Foundation and Etisalat. The Kanoo Group and One to One Hotel audit studies are part of five makeovers that have been sponsored by the Emirates Foundation of Philanthropy and Etisalat. Through the Heroes of the UAE campaign, EWS-WWF are giving 3 more companies the chance to win a green makeover that will set them on the path of higher sustainability and greater savings.

The conference is held at the Dubai Community Theatre and Arts Centre (DUCTAC) and the speakers at the event are:
  1. H.E. Dr. Rashid Bin Fahad, Minister of Environment and Water
  2. H.E. Hamad Buamim, Director General, Dubai Chamber of commerce & Industry
  3. Razan Khalifa Al Mubarak, Managing Director of EWS-WWF
  4. Dr Eduardo Gonçalves, Director, Environment Agency Abu Dhabi
Corporate hero
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